Book Blitzes
Book blitzes are a great opportunity to expose your book to the reading public. Although it can be used to promote your book any day, it can be awfully helpful on release days, days for discount sales and so on.
The way things work is we contact our assemblage of bloggers who will, during a set period of agreed upon time, post your blitz on their page. We will schedule your blitz with various bloggers based on what type of package you choose.
Your book blitz layout will be seen not only on our blog and theirs, but many bloggers – including us – also post them on various social media outlets (Twitter, Tumblr, LinkedIn, FB and more).
Blitzes will feature a picture of the book, the author, a blurb about the book, and any one of the different post options available to authors listed below. (Please note: A 3D rendering of the book cover will only be provided at an additional charge.)
You may include any giveaways you choose to, but it is not necessary.
In addition, many bloggers request that the tours be formatted into HTML formatting; therefore, the coding is included, or a super media kit for those who don’t require the coding.
This blitz can be converted into a blog tour by any interested blogger, or have additional items added to it for a discounted charge.
All of your information will be presented in buy links to visitors so they can follow you on FB, Twitter, Goodreads, Amazon, Tumblr, your own blog, or any other social media place you are promoting yourself.
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- Included in a weekly sign-up newsletter sent to over 200 bloggers
- Unlimited number of participants
- Create two custom graphics (1 banner, 1 teaser)
- Prepare blitz packet:
- Book Cover
- Blurb
- Buy Links
- Your choice of one of the following: excerpt, teaser, playlist, book trailer, fun facts, interview, guest posts, social media links
- Giveaway (optional): Giveaways are optional but they do increase participation from readers
- Giveaway promotions are adminstered via Rafflecopter
- Rafflecopter event will last for a period of five days
- The purchase and distribution of the giveaway prizes are the author’s responsibility
- We will create and manage the Rafflecopter event
- We will draw the individual winners and provide their inforation to the author. It is the author’s responsibility to notify the winners via email.
- Blitz Promo:
- IndiGo Website, Twitter & Facebook
- Participating blogs Twitter & Facebook pages (where applicable)
- Rafflecopter includes a tweet option with a purchase link
Note: If you would like to offer review copies, we’ll be happy to include that in our correspondence to bloggers at no additional cost. We cannot guarantee acceptance or that you will receive positive reviews.
Blitzes start at $50.
Cover Reveals
A cover reveal is simply just the cover being revealed on a chosen date in an effort to tease readers. This is a one-day service. Typically, it includes a banner, brief book blurb, available purchase date, author info, and buy links if available. Just as with the blitz, you may add additional options. This works best for a cover that has not already gone live online. There is no limit on how many blogs can participate. Your cover will also be seen on this site, as well as our sister site, and all of our social media sites.
- Included in a weekly sign-up newsletter sent to over 200 bloggers
- Unlimited number of participants
- Author selects the date
- Cover must not have been previously revealed anywhere online
- Can be done on short notice (2 weeks) but 3-4 weeks is optimal
- Custom graphic created
Cover reveals start at $40.
Virtual Book/Blog Tour
Unlike with many books published with large publishing houses, oftentimes eBook writers miss out on the opportunity to do book tours where their book can receive the proper publicity needed to reach a plethora of audiences. With a virtual book tour, your book is given the opportunity to reach a ton of people without you having to lift a finger.
First, perhaps to explain virtual book tours. Book tours are where we reach out to our assemblage of book bloggers – typically those who accept the genre of your book – and give them the option to sign up to host you.
The blogger will typically pick a day that works best for their site in a designated period of time we give them and choose to do one or more of the following: read and review your book, do an author feature, host a guest post by the author, or a number of other things that fit in to their blog style and format. Each blog will host you on their designated day. We will always require that your post be the top post of the day and be posted before 9 a.m. CST
Please note that with the review option, a copy of the book must be available to the bloggers a minimum of three weeks prior to the beginning of the tour. You must be able to provide pdf, mobi, and epub. If you don’t have one of those formats, we can create one for you.
Virtual book tours typically take place after you’ve utilized cover reveal and partaken in a blitz; however, that is not a hard and fast rule. It can, though, lower your overall expense if they are done in a package, but the package is not necessary in order to do a book tour. Blog tours take place over a week to two weeks with various stops along the way.
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- Tour Set Up
- Send out tour invitations
- Coordinate tour schedule
- Prepare tour packet: Author bio, social media links, book blurb, buy links, blog post, excerpts, graphics, review guidelines & tour schedule
- Distribute review copies to tour hosts
- Create up to four custom graphics
- Tour promo:
- IndiGo website, Twitter & Facebook
- Participating blogs Twitter & Facebook pages (where applicable)
- Rafflecopter includes a Tweet option with a purchase link
- Giveaway (optional):
- Giveaway promotions are adminstered via Rafflecopter
- Rafflecopter event will last for a period of five days
- The purchase and distribution of the giveaway prizes are the author’s responsibility
- We will create and manage the Rafflecopter event
- We will draw the individual winners and provide their inforation to the author. It is the author’s responsibility to notify the winners via email.
- Tour Set Up
Note: If you would like to offer review copies, we’ll be happy to include that in our correspondence to bloggers at no additional cost. We cannot guarantee acceptance or that you will receive positive reviews.
Book/Blog Tours start at $75.
Review Query
- We will include your book in our weekly sign-up newsletter sent to over 250 bloggers and reviewers. You will also have the option of making your book available to our review team which are avid readers who have been vetted by us and have agreed to post a review on Goodreads within 3 weeks of receiving a review copy.
- We’ll create a form to keep track of all review requests and review links which will be sent to you on a bi-weekly basis.
- All of our reader-reviewers are vetted by us to ensure they deliver quality reviews and aren’t just out for free books. We require our reviewers deliver their review within three weeks of receiving the book. Failure to do so without contacting us is an automatic removal from the team.
- Book bloggers will read/review on their own time frame although you may specify a window of time. (1-3 months for example). We don’t typically include a copy of the book unless the blogger specifically requests a copy.
- Please note that reviews will be honest and positive reviews are not guaranteed.
Bloggers and Team Members will be asked to also post review to Goodreads, Amazon, B&N, etc… in addition to their blog. - By signing up for this service, you agree that the number of reviewers requesting a copy and writing a review is not guaranteed
Query Mentor Package
- Letter
- Synopsis
- 3 Chapters
Review Queries start at $40.
